Hello & welcome. I'm Sonny Saguil, creative art director specialised in Middle Eastern projects.

About me

I'm a conceptualiser, visualiser, art director, designer etc. currently working with an agency in Bahrain called Sevenbrands as Sr. Art Direction. My creative principle is keeping a balance between creative, aesthetic and practicality.

My career in advertising in the Middle East started in 2004 when I was hired by J Walter Thompson as Creative Retoucher. Working mostly on award entries with the talented team, I quickly learned, proved my capability and was appointed as Art Director handling some of the biggest clients until 2016.

My strength is the ability to multitask. I can work from A to Z, from concept to the final delivery. 3D is now my favorite tool but I’m also proficient with the traditional Adobe tools and other alternative tools. Constant learning gives me the adaptability and flexibility to work on a wide range of creative projects independently. I have worked with different scales of projects from a start-up to big companies and government projects.

Here are some of the clients I’ve worked with – Telecommunication Regulatory Authority Bahrain (TRA Connect App), DutyFree Bahrain (Re-launch Campaign), Ooredoo (Telecom in Oman), Batelco (Telecom in Bahrain), Zain (Telecom in Bahrain), Bahrain Airport Company, City Centre Bahrain (Shopping Mall), Elite Hospitality Group, Bahrain International Circuit, Riffa Views (Real Estate), HSBC Bank, Bahrain Islamic Bank, Zayani Motors (Mitsubishi, Peugeot), Shop Bahrain (shopping festival) and more.

Here are some of my personally crafted works

DutyFree Bahrain Launch

TRA Bahrain App

Export Bahrain Launch Campaign

Eskan Bank

Bahrain Airport New Terminal Soft Launch

Export Bahrain Pitch

Bahrain Airport / Saudi National Day

AlAin Farm Pitch

Export Bahrain Pitch

TRA Know Your Rights

Made in Bahrain

Batelco 4G Uplift

Shop Bahrain

Shop Bahrain Pitch

Starlink Pitch

CityCentre Mall Winter Campaign 2015

Covid-19 Mask Disposal

Supermarket Pitch

Wafflemeister Delivery

Batelco 5G

Batelco F1 1Gbps Speed Launch

CityCentre Mall Winter Campaign 2014

Batelco iPhone 11 Launch Animation

Shop Bahrain Campaign

CityCentre Mall Winter Campaign 2016

Batelco Summer Offer

Bahrain Airport Winning Ad

Personal Project

Bahrain CityCentre Mall Campaign

Wafflemeister Office Delivery

Ooredoo Data Roaming

Bahrain Airport VIP Gift Design

Digital Delights

Ooredoo Data2Cloud

Batelco 2G Phaseout

Ooredoo Business App

Personal Project